What Happened This Week – The Cold Calculus of Microtransactions

All right, back in business once more.  Hopefully we won’t be hit by another freak storm this weekend, but really it seems like the power dies if someone so much as coughs too loudly.  Let’s get to the news before it happens again.  Here’s what’s going down:

  • Zynga starts getting hit with lawsuits regarding allegations of insider trading, with underwriters paid to help insiders offload stock before it fell.  Also known as “Tuesday on Wall Street.”
  • Not to be outdone, EA has also filed suit that Zynga copied The Sims Social to create The Ville.  Man, who do you root for in that fight?  (The answer is EA, seriously.)
  • Ubisoft’s Uplay exposes players to an exploit that allows websites access to, and control over, a user’s computer.  It’s like they want people to pirate their games.
  • The Old Republic pulls the pin and goes free-to-play.  Should’ve kept the base, BioWare!  And the base I mean your playerbase.  By making KotOR III instead.
  • Sony posts a sizable loss of some $312 million for the first quarter of 2012, including losses in the games division.  Tempting to blame the Vita, but their true problems run deeper.
  • Squenix has an ambitious ten-year plan for Dragon Quest X.  It sounds crazy until you realize they’ve been running Final Fantasy XI for at least that long.
  • Rumors abound regarding Bethesda and the STALKER series, Take Two posts a lower earnings report due to unrealistic expectations, and more!



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